For kids in rural Ghana, bicycles represent more than just transportation and fun. They also represent mobility, freedom and change. That’s why Cadbury named the specially-designed bicycles that they’re sending to Ghana† “Nframa”, the Ghanaian word for “wind.” Cadbury built 3298 of these “Nframa” bikes in 2011. Check out how bikes like these can affect the lives of the kids who receive them.
In the early 1900’s, William Cadbury made the decision to source cocoa, a vital ingredient for their chocolate brands, from Ghana, then known as the gold coast. They still source their cocoa from Ghana today, so to give back to the people that gave so much to them, Cadbury is delivering bikes to the rural areas of Ghana.
Every year since the opening of The Bicycle Factory in 2009, Cadbury has sent one lucky bicycle builder and a guest to Ghana to help distribute the bicycles built that year. Well good news bicycle builders, They’re doing it again in 2012! The unforgettable ten day trip to Ghana includes airfare and hotel, transfers, spending money and a lifetime of amazing memories.